Biography
Phil is professor emeritus at the University of Chester and was previously executive director of the Business Research Institute, dean of the Faculty of Business Entrepreneurship and Lifelong Learning, 2009-2014 and held the Westminster chair in marketing and public affairs.
He is a past chairman of the Marketing Council (UK) PLC, a board member of the Chartered Institute of Marketing, professor of marketing at the University of Otago, New Zealand and founding director of the Centre for Corporate and Public Affairs at Manchester Metropolitan University.
Before becoming an academic he held positions in the international chemical and foods industries with ICI and RHM and has chaired or been a board member of the American Marketing Association, Academy of Marketing, and the Australian and New Zealand Marketing Academy. He has advised government on medium-sized businesses and small business and helped found the Educate North Awards in 2015 and University Enterprise Challenge in 2016. He is particularly focused on developing high quality entrepreneurs regionally and internationally both in the not for profit, private and public sectors.
Phil is internationally recognised as one of the founders of research and theory development in strategic public affairs management, political marketing and economic and governmental communication. He completed two books in 2017, the International Handbook of Corporate and Public Affairs with Craig Fleisher, for Sage and Public Affairs and Lobbying in the EU Member States with Alberto Bitonti for Palgrave. He’s also the author of the Penguin Dictionary of Marketing.
Phil is an adviser to the campaigning charity Stop Hate UK and a trustee of the Portico Library, Manchester, the world’s oldest business library, founded in 1806. He is a freeman of the City of London and liveryman of the Worshipful Company of Marketers.
Twitter: @machiavelli0087
